mobilitat XPENG L03 Cotxes elèctrics Automoció xinesa

XPENG L03 a Europa per 35.600 euros: la guerra de preus xinesa puja de nivell

Una primera visita al XPENG L03 xinès anticipava un SUV cupè molt equipat i assequible. Amb les dades europees ja publicades, revisem preu, autonomia, càrrega i diferències reals.

El model amb què XPENG vol deixar de ser una marca minoritària

Everything Electric APAC va poder entrar al XPENG L03 quan encara faltaven dades definitives i el vehicle mostrat era una unitat per al mercat xinès. El vídeo el presenta com la peça que pot convertir XPENG en un fabricant realment global: un SUV cupè de preu contingut, aparença moderna i equipament propi de segments més cars.

La predicció central s’ha confirmat en bona part. XPENG ha anunciat un desplegament global en 65 mercats i el L03 ja es pot configurar en diversos països europeus. A Alemanya parteix de 35.600 euros i les primeres entregues estan previstes per al quart trimestre de 2026. No és el cotxe de menys de 25.000 dòlars que el vídeo imaginava extrapolant el preu xinès, però continua pressionant models europeus de mida i equipament similars.

Un SUV cupè pensat per agradar a molts

El presentador admet que no és partidari dels SUV amb sostre de cupè, però considera que XPENG ha encertat les proporcions. El L03 rebaixa l’estètica més futurista del P7 i l’acosta a un producte de gran volum. Té una línia de sostre descendent, passos de roda marcats, fars en forma de bumerang i una franja lluminosa posterior.

La versió europea fa 4,65 metres de llarg, 1,92 d’ample i 1,60 d’alt, amb 2,85 metres entre eixos. Les rodes són de 18 polzades en les configuracions normals i de 20 en l’acabat Ultra. La graella activa i altres ajustos aerodinàmics intenten reduir el consum.

Al vídeo se cita un coeficient aerodinàmic de 0,228 i un consum xinès d’11,5 kWh/100 km. Les dades comercials europees són més prudents: XPENG publica entre 15,3 i 18,4 kWh/100 km, encara pendents de l’homologació WLTP definitiva. Comparar directament xifres obtingudes amb cicles diferents donaria una impressió falsa d’eficiència.

Les xifres europees ja no són una estimació

La gamma elèctrica utilitza arquitectura de 400 volts i ofereix dues bateries LFP. La versió Standard Range combina 58,3 kWh, tracció posterior i 180 kW —245 CV— amb fins a 445 quilòmetres WLTP. La Long Range puja a 71,2 kWh i fins a 520 quilòmetres, mantenint la mateixa potència.

Les variants AWD Performance utilitzen la bateria de 71,2 kWh, arriben a 285 kW —388 CV— i anuncien fins a 440 quilòmetres. La potència màxima de càrrega arriba a 236 kW en la gamma i XPENG parla d’un pas del 20% al 80% en 18 minuts. La xifra de 220 kW avançada al vídeo era, per tant, una aproximació raonable però no definitiva.

També hi haurà una versió amb extensor d’autonomia: les rodes continuen impulsades elèctricament i un motor de gasolina d’1,5 litres actua com a generador per recarregar una bateria de 37,25 kWh. XPENG anuncia més de 200 quilòmetres elèctrics i fins a 1.000 combinats, unes xifres que dependran de l’homologació i de l’ús real.

Un interior minimalista, però no auster

El vídeo destaca una pantalla central de 15,6 polzades, un gran head-up display i l’absència d’un quadre convencional davant del volant. Els menús responen amb rapidesa i les funcions més utilitzades queden agrupades a prop del conductor.

La cabina combina superfícies toves, detalls metàl·lics, sostre panoràmic i punts de fixació per a accessoris. El seient del passatger ofereix ventilació, massatge i una posició de descans. Segons el mercat i l’acabat, també hi ha seients calefactats, il·luminació ambiental i un sistema d’àudio amb altaveus integrats al seient del conductor.

La preestrena no disposava dels volums finals i calculava un maleter davanter d’entre 120 i 150 litres i un de posterior proper als 600. Les especificacions europees publicades després els situen en 89 i 367 litres respectivament, mesurats amb el mètode VDA. La correcció és rellevant: l’espai sembla ampli a càmera, però el volum útil només es pot comparar quan tots els fabricants empren el mateix criteri.

2.250 TOPS no converteixen el cotxe en autònom

Un dels grans reclams és la capacitat de càlcul, que el vídeo situa en 2.250 TOPS per a les configuracions més avançades. XPENG la relaciona amb el sistema de conducció assistida, la percepció de l’entorn i una interfície de veu més natural.

La unitat xinesa mostra llums blaves associades a modes d’assistència que no necessàriament seran legals o idèntics a Europa. La mateixa pàgina europea de XPENG recorda que XPILOT ASSIST no cobreix totes les carreteres, situacions meteorològiques ni condicions de trànsit. El conductor ha de continuar atent i intervenir quan calgui. «Autoconducció» és una expressió massa forta per descriure el que avui s’homologa com a assistència.

El preu és l’amenaça real

A Alemanya, el Standard Range costa des de 35.600 euros; el Long Range, 38.600; i l’AWD Performance, 41.600. L’Ultra arriba a 46.600 euros. Inclou una garantia de set anys o 160.000 quilòmetres i vuit anys per a la bateria d’alta tensió, amb els límits publicats per la marca.

El presentador diu que els directius de Ford i Stellantis haurien d’estar preocupats. Això és una valoració, no una dada. XPENG encara ha de demostrar xarxa comercial, servei postvenda, valor residual, qualitat a llarg termini i adaptació del programari. Però la combinació de 445 quilòmetres WLTP, 245 CV i un preu de 35.600 euros concreta la pressió competitiva que el vídeo només podia anticipar.

En resum

  • El L03 es desplegarà en 65 mercats, no només a la Xina.
  • A Europa parteix de 35.600 euros.
  • Les versions elèctriques anuncien entre 440 i 520 km WLTP.
  • La càrrega arriba fins a 236 kW segons la configuració.
  • El maleter oficial és de 367 litres i el davanter, de 89.
  • Els sistemes intel·ligents són assistència a la conducció, no autonomia plena.

El vídeo va encertar la tesi: XPENG portaria el L03 a l’exterior amb rapidesa. Les dades finals mostren un preu europeu superior al que suggeria la unitat xinesa, però prou agressiu per obligar les marques establertes a respondre amb més que un logotip conegut.

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  1. 0:00 , obre el vídeo en una pestanya nova

    Ex-Paint are finally becoming a global car company. How? Well, with this, this is going to be launching in 63 markets this year. And they saw the success of the Mona Mo3 sedan in China said, we want to take that overseas in a big way. So if you're a GM of Stellantis or Ford sitting in your boardroom right now looking at the specs of this thing, you are going to be sweating bullets. Hang on a minute. You would be right for thinking, Ellie, you've said that in almost all of your X-Paint videos that these cars are going overseas. I said it with the original P7. I said it with the P5. I've said it with the P7 Plus. But none of them have really gone overseas in a big way. But this one they say is guaranteed to go overseas in 63 countries in one year. So let's see if that's you right this time. No, no, no, no. Coupé SUV. It's not print of an SUV but without the interior space.

  2. 1:11 , obre el vídeo en una pestanya nova

    Coupé styling but it's not a coupe. To have my least favorite personal combinations. But it's not for me. The mass market loves these. And X-Paint have done something very smart. They've taken the futuristic styling of the P7 which I love but can be a bit divisive and put it into this format and toned it down a little bit. This hasn't mass market appeal. Even though it's not for me, I think it looks very, very smart from the outside. X-Paint tell me that this car was designed by an X Ferrari designer. Have you seen what Ferrari had been designing recently? No, that's not something I'd be talking about. Let's gloss over that because I want to talk about the exterior of this car. Comes with 18 or 20-inch wheels. Comes in this lovely, verdant colour here. There are another three colours available. And I think there's a lot of tension in this roof line. As it flows down to the rear end with this very much looks like the Lotus Améa.

  3. 2:05 , obre el vídeo en una pestanya nova

    Even with the air vents. And those air vents are important because there's a 0.228 cd drag co-efficiency. So it means it's super slippery and gets 11.5 kWh per 100 km. I think efficiency is important. I like the X-Paint. I'm trying to e-cult as much as they can from this car. This has 23 aerodynamic optimisations across the car, including active arrow down here, the grill opens and closes, depending on what you're doing. Also, super slippery body to give you more efficiency. And at the end of the day, that's what we want from our electric cars. If we're charging our car, we want to get as many miles as possible from that. And like the X-Paint are taking up, it's a little bit more seriously. Now the front end styling looks like this, which looks a bit like a pole star, which looks a bit like everyone else. It looks a little bit like X-Paint. It's kind of a combination of many different things. But I think it stands out. It's inoffensive and most people are going to accept this as a design of a car.

  4. 3:07 , obre el vídeo en una pestanya nova

    I think overall, the proportions and the shape of the car are fantastic. It works really well. Maybe it's just this colour. Maybe it's just this lighting. Oh, and under here there's a front. Let's open that. And there's your front. There's not much to talk about. It's a big plastic box. It's got a drainage plug. We think it's around about 120, maybe a bit more than that. 150 litres of space in here. We don't have plenty of space in there. You can put food drinks, luggage, it's all that. But it doesn't electronically open. You have to open it with a pull button and it closes manually as well. Can't have everything for that price. This is the rear end of the LO3 and just for those of you who don't know, these blue lights are not police lights. These are self-driving modes. When a car goes into self-driving mode in China, they all have these blue lights. Obviously not legally in places like the UK. Anyway, they're there. That's what they're there for.

  5. 3:56 , obre el vídeo en una pestanya nova

    So the button here to open, the boot. Now we don't have the exact figure, but we do know it's around 600 litres of space. They've put some accessories in here. You can put trinkets or whatever you need. Full-slower with a little bit of space down there. And then again, your seat's fold flat here, probably to give over a thousand leases of space. This is all electronic, which makes it much much easier. One more thing to mention is the charging. Again, this is a 3C charger up to 220 kilowatts. I think that is more than enough. And at this predicted price point, that's kind of what the market demands. They don't need flash charging all the time. Or the capability to do that is for fairly rare use cases. But this is what 90% of people need most of the time. And to get out of that unbeatable price point, that's what they can offer. But honestly, I think if you got this car and you had that charging speed, you'd be happy enough.

  6. 4:46 , obre el vídeo en una pestanya nova

    Now we're on the interior of the L03. And this is probably my favourite space in here because X-Pen have been doing this for a number of years now. They kind of know what works in an interior. I've got a fairly simple steering wheel here. There's nothing in front. I mean, no screen here at all. The only screen is here. That's a 15.6 inch screen. Very fast, very responsive. We'll go into the computing power in just a moment. But instead, I've got a WHUD in front of me, which is equivalent of about 50 inches. It's very clear. And this is great for self-driving because it gives you kind of the view of the road. You can get it on screen as well. And it gives me my speed and my range and everything else. I like this kind of minimally-stinted here, but with some design features as well. So it's not super Spartan like a Tesla. It's a bit more grown up, a bit more refined and a bit more detailed than that.

  7. 5:43 , obre el vídeo en una pestanya nova

    Other than that, I've got my mode button, my self-driving button, two dials here. Pull up down lever for the driving modes and a windscreen mode over here. And there's some really nice materials in here. There's metal touch. There's kind of soft leather touch. And then they've taken this from Xiaomi. The accessory kind of stands either end so I can put on my phone or another accessory like a fan. And it gives it maximum functionality and versatility. This is a very premium interior, which is for what is going to be a not premium price point. We know that this is going to be under 200,000 RMB. The Mona is about 100,000 RMB. That's, I know, $15,000 US dollars. So this will be under $25,000. No problem at all. And for that, you get something really, really high quality. So when this car goes to those overseas markets, that's when those execs need to start sweating. I've just noticed that. The door handle instead of the electronic one is a simple pull-up handle.

  8. 6:42 , obre el vídeo en una pestanya nova

    There's no electronic door handle. It's just pull up. Very smart. I like that a lot. Don't over-complicate things with electronics when you don't need to. Often when we do car reviews, we never focus on this seat here. This seat has nothing. They don't have a screen. They have no functions, no nothing at all. But this has ventilation and massage functionality. And one press button to make it go to zero gravity mode. Finally, the passenger actually gets some benefits. That's really good. I wish I could lay back, but I've got an hour to do this today. And we are running out of time. It's quite comfortable. Now I want to show you the operating system in this. This is the TNG 6.0 OS. Honestly, at the moment, I'm just a little bit confused by all these different names and tech things. But essentially, the computer within this car, it has 2,250 tops of computing power. That is incredibly powerful for this computer. It's obviously for the self-driving system. Now on the overseas version, Chinese version, they're different.

  9. 7:43 , obre el vídeo en una pestanya nova

    The overseas version will come with Google voice assistant as well. So I think there's going to be a few more bits that you're going to see, which aren't on this one today. So as you can see, responsiveness is very good as it's very smooth. And then if I turn on things like the maps, all of this is obviously from a tech company who's building cars. So you imagine all of this to be very, very good at what it does. You can turn on the NGP, which is the navigation guided pilot, which is the driving assistance system very easily. But look, very intuitive to use. Your most important functions are over here. Just press at one button. I can lock the car, open the boot, close the wing mirrors. Then I've got some adjustments to my HD. So all of the important functions are right here, just next to your hand. And you can adjust this as you want. Driving your air conditioning and your seats, all of this within the fingers touch.

  10. 8:38 , obre el vídeo en una pestanya nova

    And then you've got all of your apps as well. Obviously these are Chinese apps, so you're not going to get many of these overseas. This OS obviously will be in English for those overseas markets. But all of my functionality, very good, very smooth. Much, much better than my old X-Peng G3, which is hardly surprising. I think the issue is here in China. We are so spoiled by cars which have every single luxury and technology that you could ever want and not want in a car. So when you get into something like this, it almost feels too basic. But in reality, compared to most cars back home in UK, Europe, this is luxury, this is spectacular, it's very comfortable. I don't have much in the way of features at all. I've got a space for my iPad or whatever. I need to put out their screen. My charging down there, very nice, but plastic heating vent controls down there. So even though it's kind of lacking features, it does feel very premium, very luxury.

  11. 9:34 , obre el vídeo en una pestanya nova

    And this is going to be for an outstanding price point when it comes onto the market, at least in China. And then you're treated by this gigantic glass roof above your head. Again, this was a premium feature just a few years ago. Like 99.9% UV blocking and everything else perfect for someone like me. Important to also note the interior comes in. I think two colors at the moment. There's a white kind of overall leather impression. And the other one is a kind of a dark black kind of leather impression with this one. The Rome edition has this red piping and red stitching on the interior. We are a little bit light on details when reviewing this. We haven't been given all the information. But what we do know is this. It has a around about 60 kilowatt hour battery. It also comes in REV and Pure EV versions. Pure EV version has 440 kilometres of WLTP range. And the hybrid version has 1,000 kilometres of combined range. Again, we don't know the price yet, but we expect it to be within that

  12. 10:32 , obre el vídeo en una pestanya nova

    200,000 RMB range. So what you're getting is a full featured car, but without too much for a really good price point, which does loads and loads of kilometres. That's kind of what we want, isn't it? And the Overseas rollout on this is ambitious 63 countries. But there's countries that they're going into who haven't really seen anything like this before that will make those executives from Ford and Stellantis stark to panic. The Mona absolutely knocked it out the park with the MO3, so down here in China, a best seller for many, many months. I think this is going to do the same, but in those overseas markets.